19 Aug
|
Indo Exhibits: Global
|
Gurugram
19 Aug
Indo Exhibits: Global
Gurugram
Company Description Indo Exhibits: Global is an award-winning experiential marketing agency in Gurugram. The organization delivers exhibitions and events for national and international clients, and is also a leading interior design and décor firm managing residential, retail, corporate, and commercial interiors across Delhi-NCR and PAN India. A team of over 12 experienced marketing professionals brings more than 75 years of combined expertise and deep insight into Indian consumers, supported by associates across the UAE, Europe, Asia, and Africa for global project execution.
Indo Exhibits: Global offers a wide range of services including events, exhibitions, retail solutions, turnkey projects, roadshows, BTL activities, AR/VR, digital marketing, product and packaging design, and COVID-19 safety equipment. The company has partnered with notable brands such as Singapore Tourism Board, Samsung, Yamaha Music, Vistara Airlines, and many more, providing diverse exposure and learning opportunities for team members.
Role Description This is a full time, on-site Email Marketing Specialist role based in Gurgaon.
The Email Marketing
Specialist will design, build, and optimize email campaigns to support brand awareness, lead generation, and client engagement across Indo Exhibits: Global’s service offerings. Day-to-day responsibilities include creating email content and templates, managing mailing lists, segmenting audiences, and scheduling campaigns using email marketing software and marketing automation tools.
The role involves tracking campaign performance, analyzing metrics, preparing reports, and recommending data-driven improvements to increase open rates, click-through rates, and conversions. The specialist will collaborate closely with the marketing, design, and sales teams to align email messaging with broader experiential marketing and digital strategies, ensure compliance with best practices, and maintain high standards of communication.
Qualifications
- Strong proficiency in Email Marketing Software and Marketing Automation platforms, with experience in setting up, executing, and optimizing campaigns.
- Ability to use Marketing Analytics tools to measure performance, interpret data, and apply insights to improve campaign outcomes.
- Solid Communication skills, including clear written communication for email copy and effective cross-functional collaboration.
- Demonstrated experience in Lead Generation through email marketing, including audience segmentation, nurturing flows, and list growth strategies.
- Understanding of digital marketing fundamentals and best practices for deliverability, consent management, and email compliance.
- Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.
- Detail-oriented, organized, and able to manage multiple campaigns and deadlines in a fast-paced environment.
- Prior experience in experiential marketing, events, or creative agencies is an advantage.
📌 Email Marketing Specialist (Gurugram)
🏢 Indo Exhibits: Global
📍 Gurugram