19 Aug
|
Global SS Beauty Brands
|
Mumbai
19 Aug
Global SS Beauty Brands
Mumbai
BRAND MANAGER_GSSBB
MAIN MISSION The Brand Manager defines a clear marketing vision, ensures consistency between global strategy and local activation, orchestrates the execution of the brand and portfolio strategy, and directly contributes to the growth of revenue and market share.
SCOPE
- Geography | India
- Brand | SVR
KEY RESPONSIBILITIES
1. Marketing strategy
- Define the marketing strategy in India in line with the Brand vision and local business priorities
- Actively contribute to defining growth objectives (revenue, market share, brand equity)
- Ensure the full management of advertising and promotion activities (A&P;) planning, implementation and monitoring of budgets — including annual planning, trade-offs and performance tracking, with particular attention to e-commerce and digital media
1. Brand Strategy and Activation
- Define and manage the SVR portfolio strategy (priorities, segmentation)
- Ensure clarity of Brand positioning, the brand platform and key messages
- Oversee the assortment, launch and innovation strategy, in coordination with SVR teams
- Design and deploy the 360° activation strategies (media,
digital, influence, retail, trade marketing)
1. Medical Activities
- Oversee and coordinate medical activities relating to Brand, ensuring consistency and alignment with the applicable action plans
REPORTING
- Operates under the functional supervision of SVR Paris
- Provides SVR Paris with weekly written reports detailing (i) the activities carried out during the preceding month and (ii) a year-to-date budget tracking
PROFILE
- Higher education (business school, university or equivalent).
- Minimum xx years of experience in marketing, ideally in premium cosmetics / skincare / FMCG.
- Strong expertise in brand strategy, 360° marketing, innovation and activation.
- Strong business and performance orientation.
- Excellent analytical, synthesis and communication skills.
SKILLS
- Solid business and results orientation
- Influence management
- Structured communication
- Autonomy, rigor and reliability
- KPIs driven
- Fluent English required
📌 Brand Manager (Mumbai)
🏢 Global SS Beauty Brands
📍 Mumbai