Strategist (West Bengal)

Strategist (West Bengal)

20 Aug
|
KMN Media
|
West Bengal

20 Aug

KMN Media

West Bengal

You’ll act as the operational and strategic backbone of KM&N; Media.

This role blends project execution, creative direction, marketing strategy, and coordination across all departments.

Your mission is to ensure that every project runs smoothly and every client gets a well-thought-out strategic direction aligned with KM&N;’s AI-driven approach.

Responsibilities

Project Management

Set up, manage, and optimise workflows for internal and client projects
Assign tasks across AI, design, development, and performance teams
Track project progress using Kanban + CRM and ensure on-time delivery
Identify bottlenecks and proactively resolve execution issues
Maintain timelines, milestones, and quality benchmarks
Manage resource allocation across multiple clients/projects
Run weekly internal review and planning meetings
Maintain project documentation, SOPs, and process guidelines

Strategy & Planning

Develop end-to-end marketing and content strategies for clients
Define brand positioning, communication style, and messaging frameworks
Create funnel strategies: awareness, acquisition, retargeting, and conversion
Conduct audience, competition, and industry research
Support the performance marketer with creative angle ideas and campaign direction
Build AI-integration plans for clients (automation, chatbots, workflows, etc.)
Help structure service offerings, packages, pitch decks, and proposals





Client Collaboration

Participate in strategy calls with clients alongside Client Success Manager
Convert business problems into structured plans and solutions
Present strategies, funnels, campaign directions, and insights
Review project performance, identify gaps, and refine direction
Communicate updates transparently and maintain client confidence
Data & Insights

Review analytical reports from ads, content, and automation systems
Convert insights into actionable strategic improvements
Document learnings, test results, and best practices
Build case studies for agency credibility and future pitches

Requirements

Atleast 3+ Experience in digital marketing, branding, or agency operations
Solid understanding of marketing funnels, consumer behaviour, and brand strategy
Ability to manage multiple teams and projects simultaneously
Excellent communication, planning, and problem-solving skills
Comfort with project management tools (Notion, Trello, Asana, CRM systems)
Ability to translate strategy into actionable tasks for the team

Preferred

Understanding of AI tools, automation workflows, and chatbot systems
Familiarity with Meta/Google Ads from a strategic viewpoint
Experience working with creative, dev, and performance teams
Ability to create strategy decks, proposals, and client-facing documents

📌 Strategist (West Bengal)
🏢 KMN Media
📍 West Bengal

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