Experience: 2+ Years
Location: Chennai (Work From Home)
Department: Marketing

About Soulflower

Soulflower is a leading natural and vegan beauty brand committed to creating high-quality, effective personal care products. We are looking for a creative and relationship-driven Influencer Marketing Executive to build and manage creator partnerships and execute impactful influencer campaigns.

Key Responsibilities
Identify, onboard, and manage influencers across Instagram, YouTube, and other social media platforms.
Build and maintain strong relationships with influencers, talent managers, and creator agencies.
Plan, execute, and optimize influencer marketing campaigns aligned with brand objectives.
Negotiate collaboration terms, deliverables, timelines, and budgets.
Coordinate campaign execution, including influencer briefing, product dispatch, content approvals, and publishing schedules.
Track campaign performance and prepare reports on key metrics such as reach, engagement, conversions, and ROI.




Ensure influencer content aligns with Soulflower's brand guidelines and campaign goals.
Stay updated on social media trends, emerging creators, and competitor activities.
Collaborate with the Social Media, Creative, Performance Marketing, and E-commerce teams to maximize campaign impact.
Maintain influencer databases, campaign trackers, contracts, and campaign documentation.

Requirements:
Bachelor's degree in Marketing, Mass Communication, Business, or a related field.
Minimum 2 years of experience in Influencer Marketing, Creator Partnerships, or Digital Marketing.
Experience in the beauty, skincare, wellness, FMCG, or D2C industry is preferred.
Solid understanding of influencer marketing and social media platforms.
Excellent communication, negotiation, and relationship management skills.
Ability to manage multiple campaigns and work in a rapid-paced workplace.
Proficiency in Microsoft Excel, Google Sheets, and presentation tools.

Preferr

📌 Influencer Marketing Executive Chennai (India)
🏢 Soulflower
📍 India