We are not looking for an employee. We are looking for a Builder.

We are looking for a domain expert in Performance Marketing who doesn't just manage ad budgets but knows how to build a brand, create demand, experiment relentlessly, and turn creativity into measurable business growth.

If you are joining only for a salary, this role is not for you.

If you get excited by a blank canvas, love creating unconventional campaigns, obsess over customer psychology, and believe that great advertising can change the trajectory of a company we want to meet you.

What You Will Own

- Build and execute the complete Performance Marketing & Growth strategy.
- Own the entire funnel awareness → acquisition → conversion → retention → repeat purchase.
- Manage and scale performance marketing across Meta, Google, YouTube and other relevant platforms.
- Develop an extraordinary creative testing engine new concepts, hooks, angles, formats, storytelling and offers.
- Work closely with the creative team to produce ads that stand out, stop scrolling and create conversations.
- Constantly experiment with new customer segments, creatives, landing pages, offers and campaigns.
- Analyse campaign data and convert insights into actionable growth experiments.
- Own CAC, ROAS, conversion rate, LTV and overall marketing ROI.
- Build a scalable acquisition engine rather than simply optimising existing campaigns.
- Identify what competitors are doing and then find ways to do it differently and better.
- Use customer psychology, cultural trends and creative storytelling to create campaigns that people remember.




- Build a strong feedback loop between ads → customer behaviour → product → creative → growth.

The Kind of Person We Want You should be someone who:
- Has deep expertise in performance marketing ,digital growth & AI for competitor analysis
- Thinks like a founder, not an employee.
- Is highly creative and constantly generating recent ideas.
- Understands that creative is the biggest growth lever in modern performance marketing.
- Can look at an ad and immediately identify why it will or won't work.
- Is obsessed with testing: 10 ideas → 3 winners → scale → repeat.
- Doesn't wait for instructions to start something.
- Can challenge existing thinking and say, "What if we try this?"
- Understands numbers but doesn't allow numbers to kill creativity.
- Can balance brand building + performance marketing.
- Has the courage to take calculated risks and try unconventional campaigns.

Creative Thinking Is Non-Negotiable We don't want someone who says:

"Give me the budget and I'll run Meta campaigns."

We want someone who says:

"Give me the product, customer and problem : I'll figure out how to make people care."

Your advertising should not look like everyone else's.

Your content should make people stop scrolling, watch, remember and act.





We are looking for someone who can create extraordinary ad concepts, not just optimise CPM and CPC.

What Success Looks Like

Within your first few months, we expect you to:

- Build a predictable and scalable customer acquisition engine.
- Establish a strong creative testing framework.
- Consistently produce winning ad concepts.
- Improve CAC and ROAS while scaling spend.
- Identify new growth channels and opportunities.
- Build a recognisable brand through performance-led content.
- Create campaigns that generate both sales and brand recall.

Experience
- 5+ years of experience in Performance Marketing / Growth Marketing.
- Strong hands-on experience with Meta Ads, Google Ads and other digital acquisition channels.
- Experience managing significant advertising budgets.
- Proven track record of scaling D2C/e-commerce brands.
- Strong understanding of attribution, analytics, funnels and customer acquisition economics.
- Experience with creative strategy and ad-content development is highly preferred.

One Important Thing This is not a 9-to-6 job for someone looking for a monthly salary.

We are building something ambitious.

We want builders, creators, experimenters and problem-solvers who want to put their fingerprint on the brand.

If your mindset is

"Tell me what to do." → This role is probably not for you.

If your mindset is: "Give me the problem. I'll figure out how to solve it." → Let's talk.

If you believe you can build a brand people remember apply.

Pay: Up to ₹80,000.00 per month

Work Location: Hybrid remote in Gurgaon, Haryana

📌 Performance Marketing Specialist (Gurugram)
🏢 Zenrate Technologies Private
📍 Gurugram