Roles and Responsibilities:

- Plan and execute paid campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, AMS, and Flipkart.
- Optimize campaign budgets to maximize ROI, conversions, and traffic.
- Coordinate with SEO and content teams to ensure cohesive marketing strategies.
- Conduct A/B tests to evaluate and improve campaign performance.
- Define exact audience targeting and monitor campaign analytics and performance metrics.
- Prepare reports and insights to guide future campaign strategies.

Candidate Profile / Required Qualifications:

- Bachelor's or Master's degree in Marketing or a related field.
- Minimum 1 year of experience in digital or performance marketing.
- Hands-on experience with advertising and analytics tools such as Google Ads, Meta Ads Manager, Google Analytics, and other relevant platforms.
- Strong analytical, problem-solving, and optimization skills.
- Ability to work in a fast-paced, results-driven environment.

📌 Digital Marketing Specialist (Gurugram)
🏢 DealsDray Online
📍 Gurugram