20 Aug
|
Schbang
|
Mumbai
Senior Media Buyer (Performance Marketing)
Location: Mumbai
Experience: 3+ Years
Employment Type: Full time
About the Rol
eWe are looking for a highly analytical and execution-focused Senior Media Buye r to manage and optimize performance marketing campaigns across multiple digital advertising platforms. The ideal candidate will have hands-on experience in campaign execution, tracking implementation, optimization, and reporting while driving measurable business outcomes for clients
.
Key Responsibiliti
- esPlan, launch, manage, and optimize campaigns acros s Meta, Google Ads, LinkedIn Ads, Snapchat Ads, and X A d
- s.Own campaign execution from setup to optimization, reporting, and scalin
- g.Ensure accurate campaign setup, audience targeting, budget allocation, tracking, and quality check
- s.Monitor performance and optimize campaigns to improve KPIs such a s CPA, ROAS, CTR, Conversion Rate, and Lead Quali t
- y.Implement and validate tracking throug h Google Tag Manager, GA4, Meta Pixel, Conversion API, and Google Ads Conversion Tracki n
- g.Troubleshoot campaign, tracking, and platform-related issue
- s.Ensure compliance with advertising policies and platform guideline
- s.Create and maintain reporting dashboards usin g Looker Studio, Excel, Google Sheets, or similar too l
- s.Analyze campaign performance and provide actionable recommendation
- s.Collaborate with creative, strategy, analytics, and
📌 Senior Media Buyer (Mumbai)
🏢 Schbang
📍 Mumbai