KEY RESPONSIBILITIES
- Develop and adhere to the Permanent Journey Plan for meeting key distributors
- Oversee and enable the achievement of sales target
- Responsible for adding additional retail outlets and converting to Prithvi retails outlets
- Ensure all advertisement/ branding requirements at Distributors end and retail shops are in place (providing A boards, displays, etc.)
- Ensure expected sales growth per distributor
- Orient the sales team on current products and sales pitch
- Orienting new sales executive
- Ensure sales team cost within the budget limit
- Responsible for on time addressing of distributor/retail outlet complaints
- Develop and manage efficient distribution network for sales
- Responsible for developing a Second line
Duties
Permanent Journey Plan:
- Travel within the area allotted and visit the shops frequently
- Review and approve the travel plan of sales team
Sales Planning:
- Develop business plans for optimal use of resources and time
- Develop marketing plans to achieve sales target and increase brand visibility within the assigned area
- Implementation of the new strategy developed
- Assign and monitor sales and activity targets for the sales team
- Conduct business plan review meetings with sales team
Market Research:
- Conduct market research to understand competitors and market trends.
- Maintain relationship with existing distributors for repeat business.
- Conduct regular market visits to check route coverage and availability of company products in the market, competitor’s activities and look for new business opportunities in order to safeguard the customer base and increase market share
- Identify and allocate the customers (retail shops) to be visited in their respective areas
- Identify opportunities for adding additional retail stores through market research
Sales Execution:
- Monitor the customer visits done by the Sales Executives
- Identify opportunities for adding new distributors/retail outlets by conducting promotional