Position's General Duties and Tasks

In these roles you will be responsible for:

Employer Brand Strategy & Leadership

Own and drive the employer brand strategy for assigned regions, ensuring consistent application of the EVP across all talent-facing channels and markets
Serve as the in-house employer branding expert — advising senior HR, TA, and business leaders on brand positioning, candidate perception, and competitive differentiation in local talent markets
Lead the development and evolution of talent marketing frameworks, strategic campaign plans, and regional go-to-market approaches
Identify and respond to shifts in regional talent landscapes, proactively recommending employer brand strategies that keep NTT DATA competitive as an employer of choice

Recruitment Marketing Campaigns

Design, execute, and optimize end-to-end recruitment marketing campaigns across regions and talent segments, from awareness through to application
Lead targeted campaigns for critical hiring initiatives, leadership roles, and special projects with a sharp focus on ROI and pipeline quality




Develop tailored, region-specific strategies that reflect local culture, talent behaviors, and market nuances — particularly across India and other markets

Social Media Strategy & Content

Own talent-focused social media strategy across key platforms including LinkedIn, Instagram, Facebook, Twitter/X, and emerging channels
Write and produce high-quality, platform-native social media copy and content that drives engagement, builds brand affinity, and compels action among target talent audiences
Manage content calendars, campaign scheduling, and community engagement in collaboration with the broader marketing and communications teams
Monitor platform trends, algorithm shifts, and best practices to continuously sharpen social media performance

Content Development & Brand Compliance

Serve as the primary content editor and quality check for all talent marketing assets — including job advertisements,

📌 Senior Recruitment Marketing Specialist (Bengaluru)
🏢 NTT DATA Services
📍 Bengaluru