We’re hiring: Creative Strategist – D2C Performance Marketing
We’re looking for someone with real D2C performance marketing experience.
Not generic social media strategy.
Not brand campaigns.
Not content calendars.
You should have worked closely with Meta Ads at meaningful spend, where creative performance directly impacted CAC, ROAS and scale.
What we need
• Experience working with D2C / e-commerce brands running Meta Ads
• Strong understanding of performance creatives, hooks, angles, offers and customer psychology
• Experience analysing creative performance using metrics like CTR, CPC, CPA/CAC, CVR and ROAS
• Ability to identify why an ad worked — and turn that learning into the next 10 iterations
• Experience briefing editors, UGC creators and designers
• Strong direct-response copywriting instincts
• Comfortable researching competitors, Meta Ad Library, reviews, comments and customer pain points
• Experience building structured creative testing pipelines
Most importantly
You should have worked on accounts spending serious money on Meta.
When applying, tell us:




Which D2C brands/accounts you’ve worked on
Approximate monthly Meta ad spend you were exposed to
Your exact role in the creative process
Examples of creatives/concepts you helped scale
What performance metrics you used to judge creative success
We are specifically looking for people who understand the difference between:
“This ad looks good.”
and
“This ad can absorb ₹5L, ₹20L or ₹50L+ of spend profitably.”
What you’ll do
You’ll work inside a product pod alongside product launchers and editors.
Your job is to:
Research → Find angles → Write concepts → Brief creatives → Launch tests → Read data → Iterate winners → Find the next winner
We launch and test aggressively, so speed and volume matter.
Experience in high-growth D2C brands, performance marketing agencies, e-commerce aggregators or large-spend Meta accounts is strongly preferred.
? Powai, Mumbai
? Full time
? 50k/m + meaningful performance incentives

📌 Creative Strategist-C Performance Marketing (Mumbai)
🏢 MummaMitra
📍 Mumbai