20 Aug
|
Accord Marketing Studio
|
Kolkata
20 Aug
Accord Marketing Studio
Kolkata
Job Title: Influencer Marketing Coordinator
Company: Accord Marketing Studio
Job Type: Full time
Location: Madurdaha, East Kolkata Township, West Bengal
Experience: 0–2 Years (Freshers with excellent communication skills may apply.)
Job Description:
Accord Marketing Studio is looking for a proactive and well-coordinated Influencer Marketing Executive to manage influencer campaigns, creator communication, and daily execution for client brands.
The candidate will be responsible for finding suitable influencers, coordinating collaborations, managing campaign deliverables, following up with creators, and ensuring smooth execution of influencer marketing campaigns. This role requires strong communication skills, negotiation ability, attention to detail, and the ability to manage multiple creator campaigns at the same time.
Key Responsibilities:
Identify and shortlist relevant influencers, creators, and content partners for brand campaigns
Coordinate with nano, micro, macro, and category-specific influencers as per campaign requirements
Reach out to influencers for collaborations,
barter campaigns, paid campaigns, and brand promotions
Negotiate commercials, deliverables, timelines, and content requirements with influencers
Share campaign briefs clearly with influencers and ensure proper understanding of brand guidelines
Track influencer content deliverables such as reels, stories, posts, videos, and reviews
Coordinate approvals between clients, internal teams, and influencers
Follow up with influencers for content submission, corrections, posting, and reporting
Maintain influencer databases with contact details, categories, location, commercials, and performance history
Monitor live influencer content and ensure posting is done as per schedule
Collect screenshots, links, insights, and campaign performance data after posting
Prepare influencer campaign reports and daily/weekly status updates
Stay updated with trending creators, viral content formats, social media trends,
📌 Influencer Marketing Coordinator (Kolkata)
🏢 Accord Marketing Studio
📍 Kolkata