Job Title: Influencer Marketing Executive
Location: Chandivali, Mumbai
Company: Dermalist

Role Overview

We are looking for a creative + data-driven Influencer Marketing qualified to drive brand awareness and growth for Dermalist, a skincare brand.

Key Responsibilities

Influencer Strategy & Planning
Develop and execute influencer marketing strategies aligned with brand goals
Identify relevant influencers across Instagram, YouTube, and other platforms
Build long-term relationships with creators and agencies

Campaign Execution
Plan and execute influencer campaigns (paid + barter)
Coordinate with influencers for content briefs, timelines, and deliverables
Ensure smooth execution of campaigns from outreach to posting

Content & Brand Alignment
Create clear briefs to ensure content aligns with brand voice and messaging
Review and approve influencer content before publishing
Ensure consistency in brand communication across collaborations

Influencer Outreach & Relationship Management
Reach out to influencers and negotiate deliverables and pricing




Maintain a database of influencers across categories and tiers
Build strong, ongoing relationships for repeat collaborations

Performance Tracking & Analytics
Track campaign performance (reach, engagement, conversions)
Measure ROI and optimize campaigns based on data
Share reports and insights with the marketing team

Trends & Market Research
Stay updated with influencer trends and emerging creators
Identify new platforms and opportunities for brand growth
Monitor competitor influencer strategies

Coordination & Execution
Work closely with content, design, and performance marketing teams
Coordinate product dispatches and campaign timelines
Ensure timely execution of all influencer activities

Requirements:
- 1-4 years of experience in Influencer Marketing / Social Media Marketing
- Strong understanding of Instagram, YouTube, and creator ecosystem
- Experience in managing influencer campaigns end-to-end
- Good communication

📌 Influencer Marketing Executive (Mumbai)
🏢 Dermalist
📍 Mumbai