Location: Remote / Bangalore (Work From Home)
Experience: 2-5 Years
Employment Type: Full-Time
Salary: ₹25,000 - ₹40,000 per month + Performance Incentives

This role is responsible not only for lead generation but also for building a solid online presence, improving brand visibility, and establishing our company as a trusted brand across digital platforms.

Key ResponsibilitiesBrand Building & Marketing
- Develop and execute strategies to increase the company's brand awareness and online presence.
- Plan and execute branding campaigns that improve company recognition and credibility.
- Coordinate with the design and content teams to create high-quality marketing materials.
- Ensure all marketing activities align with the company's branding guidelines.

Performance Marketing
- Plan, execute, and optimize paid advertising campaigns on Google Ads, Meta (Facebook & Instagram), LinkedIn, and other digital platforms.
- Monitor campaign performance and optimize for maximum ROI.
- Manage advertising budgets and improve cost per lead (CPL) and conversion rates.

SEO & Website Marketing




- Develop and implement on-page and off-page SEO strategies.
- Perform keyword research and competitor analysis.
- Improve website rankings and organic traffic.
- Work with the development team to optimize landing pages and website performance.

Social Media Marketing
- Plan and manage social media campaigns across Facebook, Instagram, LinkedIn, YouTube, and other platforms.
- Create engaging content calendars and marketing campaigns.
- Increase followers, engagement, and brand visibility.
- Monitor social media performance and optimize content strategies.

Lead Generation
- Generate high-quality leads through digital marketing campaigns.
- Create lead-generation funnels and optimize landing pages.
- Collaborate with the sales team to improve lead quality and conversion rates.
- Continuously optimize campaigns based on performance data.

Content & Analytics
- Coordinate the creation of blogs

📌 Digital Marketing Specialist (Bengaluru)
🏢 Adsquaretech Solutions
📍 Bengaluru