Overview
A content
- and UX-led digital lead responsible for the day-to-day management, design, and performance of our client's multi-site web ecosystem, built primarily on HubSpot and Sitecore.
Serves as the central point of coordination between Digital, Marketing, CRM, Technology, and stakeholder teams — owning website content, landing page design, and governance, and acting as the liaison to technical teams whenever a tech issue needs to be logged, tracked, or resolved.
This is a content, UX, and project-management role — not a developer or software engineering role. The person in this role does not write custom code; they build and design pages using existing templates, modules, and the native drag-and-drop builders in HubSpot and manage content within Sitecore's authoring environment.
Platform Experience
- HubSpot CMS — building and publishing pages/landing pages using HubSpot's drag-and-drop editor, modules, and templates (HubSpot CRM/marketing-hub exposure is a solid plus).
- Sitecore — managing and updating website content within Sitecore's CMS/authoring environment.
Responsibilities
- Own day-to-day website content management — new pages, campaign landing pages, website launches, updates, and content-related issue resolution.
- Act as the central owner of the website content ecosystem, coordinating with marketing, CRM, and technology teams to ensure integrations (Salesforce forms, Calendly, tracking tools) function correctly.
- Liaise with technical teams to log, track, and resolve tech-related issues on the website — the bridge between business/content requirements and technical execution.
- Build and manage landing pages directly in HubSpot and Unbounce, and manage ongoing content updates in Sitecore.
- Maintain overall website content health — SEO foundations, content accuracy, UX best practices — and drive ongoing structural optimisation and content updates.
- Conduct regular audits to identify content gaps, compliance issues, and friction points
📌 Digital Product Owner (Mumbai)
🏢 Icogz
📍 Mumbai