Brand Manager / Social Media Manager

**Company:** Spinta Digital

**Location:** Chennai

**Employment Type:** Full time, In-Office

**Experience:** 3–6 years
About Spinta Digital

Spinta Digital is a full-service digital marketing and growth agency working with brands across healthcare, D2C, education, real estate, technology, SaaS, wellness and other high-growth categories.

We are looking for a **Brand Manager / Social Media Manager** who can take ownership of client brands, build strong social media strategies, manage content execution and ensure that the brand consistently communicates with clarity, creativity and impact.

This is not a purely execution-oriented social media role. We are looking for someone who can **think strategically, understand brands, develop content ideas, work with creative teams and manage clients confidently.**
Key Responsibilities
1. Brand Strategy & Management

* Develop and manage brand strategies across digital channels.

* Understand each client's business, target audience, positioning, competitors and objectives.





* Develop brand communication pillars, tone of voice and content themes.

* Ensure consistency of brand identity and messaging across all touchpoints.

* Identify opportunities to strengthen brand positioning and differentiation.

* Conduct competitor and category analysis to identify trends and opportunities.
2. Social Media Strategy

* Develop monthly and quarterly social media strategies for assigned brands.

* Build content calendars aligned with business and marketing objectives.

* Define content pillars, formats, campaigns and communication themes.

* Develop strategies for Instagram, Facebook, LinkedIn and other relevant platforms.

* Stay updated with platform trends, emerging formats, cultural moments and content trends.

* Balance brand-building content with engagement, community-building and business-oriented content.
3. Content & Creative Development

* Develop strong co

📌 Brand Manager (Chennai)
🏢 Spinta Digital
📍 Chennai