- Role Purpose

Drive JSW's campus employer branding strategy by positioning the Group as the Employer of Choice across premier engineering & management institutes. The role will build long-term university partnerships, design differentiated campus engagement initiatives aligned to the "Be the Change Maker" EVP, and create a robust internship-to-hiring ecosystem that delivers high-quality talent for the Group.
- Key Responsibilities

1. Campus Employer Branding Strategy
- Design and execute the annual employer branding strategy across premier engineering and management campuses.
- Translate JSW's "Be the Change Maker" EVP into differentiated campus experiences that enhance brand visibility and student engagement.
- Develop campus-specific engagement plans aligned to hiring priorities and long-term talent needs.

2. University Relationship Management
- Build strategic partnerships with Career Services Offices, Placement Committees, Faculty, and Student Leadership Bodies across JSW's empanelled institutes.




- Establish JSW as a preferred recruiting partner through year-round engagement rather than seasonal hiring.
- Identify opportunities for CXO interactions, industry sessions, competitions, research collaborations, and campus events.

3. Campus Engagement & Execution
- Lead end-to-end execution of campus engagement initiatives including leadership talks, competitions, hackathons, workshops, factory visits, and networking forums.
- Partner with business leaders, HR teams, hiring agencies, and campus stakeholders to ensure flawless execution and superior candidate experience.
- Govern the campus engagement calendar and ensure alignment across all JSW Group companies.

4. Campus Intelligence & Analytics
- Develop a robust analytics framework to evaluate campus ROI and engagement effectiveness.
- Track key metrics including:
- Campus brand perception
- Event participation
- Student engagement
- Offer acceptance
- Internship quality
- PPO conversion
- Campus-wise hiring s

📌 Manager Campus Employer Branding (Mumbai)
🏢 JSW Steel
📍 Mumbai