Marketing Manager – Sacred School of Business (SSB)

Company Description

Sacred School of Business (SSB) is a career-focused management education institution headquartered in Noida, Uttar Pradesh. SSB focuses on industry-ready business education, practical learning, and career development through programs in Sales & Marketing, Entrepreneurship, Business Management, and emerging technologies.

Role Overview

We are looking for a performance-driven Marketing Manager
to lead and execute SSB’s digital marketing and lead-generation strategy. The ideal candidate should have robust hands-on experience in
Meta Ads, Google Ads, performance marketing, lead generation, and marketing analytics
, preferably in the EdTech or education sector.

Key Responsibilities
- Plan, execute, and optimize
Meta Ads (Facebook & Instagram)
campaigns for lead generation and admissions.
- Manage and optimize
Google Ads
, including Search, Display, YouTube, and other relevant campaigns.
- Develop and execute monthly
performance marketing and lead-generation strategies
.




- Manage marketing budgets and optimize campaigns for
CPL, lead quality, conversion rate, CAC, and ROAS
.
- Build and test different audiences, creatives, ad copies, landing pages, and campaign funnels.
- Work closely with the
Sales & Admissions team
to improve lead quality and conversion.
- Analyze CRM and campaign data to identify performance gaps and growth opportunities.
- Track and report key marketing metrics and provide actionable insights to management.
- Plan and execute
SEO, content marketing, social media marketing, email/WhatsApp marketing, and other digital marketing initiatives
.
- Coordinate with creative and content teams for high-performing ad creatives, videos, landing pages, and promotional campaigns.
- Conduct competitor and market research to identify new acquisition channels and marketing opportunities.
- Develop remarketing and retargeting campaigns to improve conversion and reduce acquisition costs.
- Conti

📌 Marketing Manager (India)
🏢 SACRED SCHOOL OF BUSINESS (SSB)
📍 India