Digital Marketing Executive

Job Category:

Marketing

Job Type:

Full Time

Job Location:

kolkata

Job Position
Job Position Digital Marketing Executive
Job Summary

We are seeking a performance-driven Digital Marketing Executive with a minimum of 2 years of experience in lead generation and digital marketing. The ideal candidate should be skilled in campaign management, SEO/SEM, and data analysis, with a strong focus on driving qualified leads and improving conversion rates.
Key Responsibilities
- Develop and implement effective lead generation strategies to drive new client acquisition and partnerships
- Plan, execute, and optimize digital marketing campaigns across multiple platforms
- Monitor campaign performance using analytics tools and improve ROI through data-driven decisions
- Execute SEO and SEM activities, including keyword research, content optimization, and link-building
- Create and manage email marketing campaigns, newsletters, and automation sequences
- Manage social media platforms to increase brand visibility, engagement, and followers




- Collaborate with the content team to produce high-quality blogs, videos, and social media content
- Prepare regular performance reports with insights and actionable recommendations
- Stay updated with the latest digital marketing trends and industry developments
Required Skills
- Strong knowledge of digital marketing strategies and tools
- Experience in lead generation and conversion optimization
- Valuable analytical and reporting skills
- Excellent communication and coordination abilities
Education
- UG: Any Graduate (Any Specialization)
- PG: Any Postgraduate (Any Specialization) Not mandatory
Industry

Software Development
Functional Area

Lead Generation / Project Acquisition / Digital Marketing
Experience

Minimum 2 Years

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information

📌 Digital Marketing Executive (Kolkata)
🏢 Minivet System
📍 Kolkata