Job Title: BDE

Job Summary: We are seeking a highly motivated and customer-oriented Field Application Specialist (BDE) to join our dynamic sales team in the laboratory, biotech, and life science instrument industry. This role goes beyond office responsibilities, as the ideal candidate will actively engage in fieldwork, interacting with customers in leading Biopharma, Contract Research Organizations (CROs), Contract Development and Manufacturing Organizations (CDMOs), and academia. The Field Application Specialist will collaborate closely with our sales managers to provide in office support, conduct product demonstrations, and offer technical expertise to our valued customers.

Key Responsibilities:

1. Lead Qualification:

· Proactively engage with potential customers in the field to understand their needs and applications.

· Gather essential information about customer requirements through on-site or offline interactions.

2. Customer Interaction:

· Conduct face-to-face meetings with customers in leading Biopharma, CROs, CDMOs, and academia customers.





· Provide in-depth product information, emphasizing our comprehensive solutions in Cell Biology & Genomics through partnerships with industry leaders.

3. Collaboration with Sales Team:

· Work in tandem with sales managers to provide on-site technical support and insights during customer meetings.

· Assist in transferring leads and insights gained in the field to the inside sales team for further follow-up.

4. Demo Sessions:

· Conduct on-site product demonstrations, showcasing our cutting-edge solutions and addressing customer queries.

· Tailor content to highlight features and benefits based on the specific needs of customers in the field.

5. Courtesy Calls:

· Participate in courtesy calls during field visits to existing customers, gathering feedback, and identifying opportunities for customer relationship enhancement.

6. Competitor and Market Research:

· Stay informed about competitor activities, market tr

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