About the Role
- We are looking for a proactive and results-driven Lead Generation Executive to identify, engage, and qualify potential customers for our sales team.
- The ideal candidate is skilled in research, outreach, and relationship building, with a passion for generating high-quality business opportunities.

Key Responsibilities
- Research and identify prospective clients through various online and offline channels.
- Cold calling
- Generate qualified leads through email campaigns, LinkedIn outreach, cold calling, networking, and other lead generation activities.
- Maintain and update lead databases and CRM systems.
- Qualify leads based on predefined criteria and schedule meetings for the sales team.
- Collaborate with sales and marketing teams to optimize lead generation strategies.
- Track, analyze, and report lead generation metrics and campaign performance.




- Build and maintain a strong pipeline of potential customers.

Requirements
- Bachelor's degree in Business, Marketing, or a related field.
- 2-4 years of experience in lead generation, business development, inside sales, or a similar role.
- Excellent communication and interpersonal skills.
- Experience with CRM tools and lead generation platforms.
- Solid research and prospecting abilities.
- Self-motivated, target-oriented, and able to work independently.

Preferred Skills
- Prior experience in Outbound call
- Experience with B2B sales processes.
- Email marketing and outreach campaign experience.
- Data analysis and reporting skills

📌 Lead Generation Executive (Gurugram)
🏢 Sparsa Digital
📍 Gurugram