Job Title: Performance Marketer & Trainer
Company: NDMIT
Preferred Locations: Indore
Experience Required: 2–4 Years
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns across Meta (Facebook & Instagram) and Google Ads platforms.
- Generate high-quality leads and conversions while achieving target KPIs including ROI, ROAS, CPL, CPA, and Conversion Rate.
- Conduct audience research, keyword analysis, and competitor benchmarking to develop effective campaign strategies and improve performance.
- Manage advertising budgets efficiently and maximize return on marketing investments across all campaigns.
- Monitor, analyze, and optimize campaign performance using Google Analytics (GA4), Google Tag Manager, Meta Pixel, and other marketing tools.
- Prepare performance reports, dashboards, and actionable insights, presenting strategic recommendations to clients and management.
- Create skilled presentations, proposals, and digital marketing strategies for clients, students, and internal stakeholders.
- Demonstrate excellent verbal and written communication skills while interacting with clients, management, students, and team members.
- Train, mentor, and guide interns and students on digital marketing concepts, tools, campaign management, and industry best practices.
- Conduct workshops, practical sessions, and internship training programs on performance marketing, digital advertising, analytics, and emerging technologies.
- Stay updated with the latest digital marketing trends, platform updates, AI tools, and industry innovations to drive continuous improvement and business growth
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business, Computer Applications, or a related field.
- 2–6 years of hands-on experience in Performance Marketing.
- Strong expertise in Google Ads, Meta Ads, and lead generation campaigns.
- Knowledge of GA4, GTM, Meta Pixel, Google Search Console, and conversion tracking.
- Understanding of keywor
📌 Performance Marketer (Indore)
🏢 NDMIT
📍 Indore