About The Role
This role is critical for driving category growth and sales in close partnership with Sales, Academic, Product, Marketing, and other functional teams. As a
Category Head at Masai
, you will own the P&L; of your category, shape sales strategy, influence conversion funnels, and build partnerships that directly contribute to business growth.

Key Responsibilities

Category Strategy & Growth
- Own and grow the category P&L;, driving both scale and profitability.
- Define and execute the sales-led growth roadmap for the category, with measurable targets across revenue, enrollments, and learner outcomes.
- Identify and launch new course opportunities aligned with market demand, ensuring revenue scalability.

Go-to-Market & Sales Leadership
- Partner closely with the sales team to co-design outreach strategies, conversion funnels, and objection-handling frameworks that improve enrollment outcomes.
- Build, lead, and mentor a category-focused sales team, ensuring they consistently achieve and exceed performance targets.




- Collaborate with Marketing and Growth teams to design sales-driven campaigns and innovative go-to-market strategies.
- Own direct sales, account management, and partner acquisition, engaging with decision-makers at institutes, franchise owners, and training organizations.
- Demonstrate a proven ability to consistently achieve and exceed sales and revenue targets.

Stakeholder & Partner Collaboration
- Work closely with Academic, Product, Career Services, Marketing, and Sales teams to ensure category success.
- Build and maintain robust relationships with institutional and strategic partners.
- Drive cross-functional alignment to ensure smooth execution of category initiatives.

Learner Experience & Revenue Optimization
- Ensure category sales efforts are designed to maximize enrollments while staying aligned with Masai’s learner-first mission.
- Identify monetization opportunities within the category and execute initiatives to improve revenue

📌 Category Head (Bengaluru)
🏢 Masai
📍 Bengaluru