About the Role

We are looking for a
results-driven Sales Manager – LFR
to lead and grow our business across major Large Format Retail (LFR) accounts such as
Reliance Trends, Shoppers Stop, Broadway, and other leading LFS/LFR partners
.

The role will be responsible for driving
secondary sales, revenue growth, premium brand visibility, store-level execution, inventory availability, and on-ground team performance
. The ideal candidate should have strong experience in
SIS/LFR sales
, particularly with accounts such as
Shoppers Stop, Lifestyle, Reliance Trends, etc.

Key Responsibilities

1. Key Account & Sales Management
- Own and drive
primary and secondary sales targets
across assigned LFR/LFS outlets.
- Build and maintain robust relationships with
Store Managers, Category Managers, Floor Managers, and other key stakeholders
.
- Develop and execute joint business plans with retail partners to drive revenue and improve store productivity.
- Negotiate for
premium display spaces, focal points, end-caps, and promotional placements
.




- Drive seasonal promotions and initiatives to improve footfall conversion and sales.
- Ensure consistent achievement of monthly and quarterly sales targets.

2. Team Hiring & Leadership
- Manage the
end-to-end hiring and onboarding
of in-store Sales Executives/Fashion Consultants across LFR counters.
- Build, manage, and motivate a large distributed team across multiple stores.
- Set daily, weekly, and monthly sales targets and track individual/team performance.
- Conduct regular
product training, sales pitch coaching, and customer-service training
.
- Monitor attendance, productivity, incentives, and performance of the on-ground team.
- Take proactive measures to improve retention and minimize team attrition.

3. Merchandising & Store Visibility
- Ensure adherence to
planograms, VM guidelines, and brand standards
across all stores.
- Drive strong brand visibility and ensure products are positioned in high-impact locations.
- Conduct regula

📌 Sales Manager – Large Format Retail (Hyderabad)
🏢 TMRW House of Brands
📍 Hyderabad