To provide business intelligence on competitor / market and create content for marketing materials / value proposition / collateral that are readily available for the sales team.
Key Responsibilities
1. To Gather Insights On Prevailing Industry Developments And Analyze Competitor Strategies And Specific Account Details To Inform Business Decisions.
2. To Work With Marketing Team To Develop And Collateralize Documents And Ensure Those Value Proposition Are Readily Available To Teams.
3. To Collaborate With Various Internal Teams To Assemble And Create Content For Marketing Materials Such As White Papers And Case Studies That Effectively Convey Hcltech'S Value Proposition.
4. To Collaborate With Sales Team (Hunting & Farming) On Key Focus Areas & Customer Profiles.