20 Aug
|
EnCompass
|
Mumbai
About SmallBatch
SmallBatch is built on what we call The Culinary Art of Fuss, a philosophy that champions
precision, patience, and obsessive attention to detail. In a world of haste, we take the unhurried
route: sourcing ingredients from their native origins, handcrafting every batch through
sensory-led processes, and creating sauces that are rich in taste, texture, and storytelling.
Our sauces are not mass-produced. They are born from a meticulous manual process led by
master crafters who guide each batch using their eyes, ears, nose, and palate, not timers.
Every bottle is a tribute to flavour done right.
As we expand our presence into retail, we’re looking for individuals who can help bring this
same level of intention and excellence to how SmallBatch shows up on shelves, and in the
lives of our customers.
Job Summary
We are looking for a strategic and energetic Brand Manager to oversee the development and
execution of our brand strategy. The Brand Manager will be responsible for maintaining brand
integrity, driving brand awareness,
and enhancing brand equity across all channels. This role
requires a blend of creative thinking, analytical skills, and strategic planning to effectively
position our brand in the market.
Responsibilities
Develop and implement comprehensive brand strategies to achieve company objectives.
Conduct market research and analysis to identify consumer insights, market trends, and
competitive landscape.
Define brand positioning, messaging, and value proposition that resonates with target
audiences.
Monitor brand performance and KPIs, and analyze data to measure the effectiveness of
branding initiatives.
Collaborate with cross-functional teams including performance marketing, product
development, and operations to ensure brand consistency and alignment.
Lead brand communication efforts across various channels including digital, social
media, PR, and traditional media.
Manage relationships with external agencies, vend
📌 Brand Manager (Mumbai)
🏢 EnCompass
📍 Mumbai