BIBA is one of India's leading women's and girls' ethnic wear brands, founded by Meena Bindra in 1988. Known for blending traditional Indian craftsmanship with up-to-date silhouettes, it offers affordable ready-to-wear salwar-kameez sets, kurtas, lehengas, and accessories.
Key highlights of the brand include:
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- Product Range: Biba caters to women and young girls (Biba Girls line). They are famous for their block prints, vegetable dyes, and mix-and-match apparel.
- History: Starting from a home-based business in New Delhi with an ?8,000 bank loan, it grew into a nationwide phenomenon by revolutionizing the ready-to-wear ethnic wear market.
📌 Assistant Manager-Retail Merchandise (Gurugram)
🏢 BIBA
📍 Gurugram