Lead Analyst (Gurugram)

Lead Analyst (Gurugram)

20 Aug
|
Weekday (YC W21)
|
Gurugram

20 Aug

Weekday (YC W21)

Gurugram

This role is for one of our clients
Industry: IT Services and IT Consulting

Seniority level: Mid-Senior level

Min Experience: 7+ years

Location: Gurugram, Haryana, India, Bengaluru, Karnataka, India

JobType: full-time

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

We are seeking a Senior Analytics Engineer with solid expertise in Google Analytics (GA4), clickstream tracking, and data integration. This role focuses on enabling advanced analytics by implementing tracking, exporting data, and integrating multiple data sources, especially within the Google Marketing Platform (GMP) ecosystem.





You will play a key role in ensuring robust analytics implementation, accurate data collection, and seamless data stitching across platforms to unlock business-driven use cases such as attribution, audience insights, and campaign performance optimization.

Requirements
Key Responsibilities
- Digital Analytics & Implementation
- Lead and manage GA4 implementation and enhancements across web and app properties
- Design and implement event tracking frameworks, tagging strategies, and data layers
- Maintain and update analytics instrumentation based on evolving business requirements
- Ensure data accuracy, validation, and QA of tracking across platforms
- Data Integration & Engineering
- Export clickstream data from analytics platforms (GA4/Adobe Analytics or similar) for downstream usage
- Ingest and integrate data from GMP platforms such as Google Ads, Search Ads 360, Campaign Manager (CM360), and DV360
- Work on data stitching and

📌 Lead Analyst (Gurugram)
🏢 Weekday (YC W21)
📍 Gurugram

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