Senior Content Strategist

? Hyderabad | Full-time

A note from the founders

A lot of content today is written to fill space. Blogs get published, emails get sent, product pages get updated, but very little of it actually helps the customer understand or decide.

We see content differently.

At SkinBae, content is how we build trust. It’s how we explain products, educate customers, and shape how the brand is understood. This role is for someone who enjoys going deeper. Someone who likes researching, thinking, and explaining things clearly instead of just writing quickly.

If you care about clarity, accuracy, and doing content properly, you’ll enjoy this role.

About SkinBae

SkinBae is building a curated Korean skincare platform in India. We work closely with global brands and focus on thoughtful storytelling, robust visuals, and education-led marketing.

We are growing fast, and the team we build now will shape how the brand communicates across every touchpoint.

Role overview

This role is about owning content end to end across the brand. You will work across websites,



marketplaces, CRM, campaigns, and marketing, ensuring that everything we write is clear, consistent, and aligned with the brand.

This is not just writing. It involves thinking, structuring information, and making sure content actually helps the business and the customer.

What you will own
- Writing and managing content across website, product pages, and marketplaces
- Creating clear and detailed product descriptions and PDP content
- Writing blogs and long-form educational content with SEO in mind
- Creating email and WhatsApp communication for campaigns and lifecycle marketing
- Writing copy for performance marketing campaigns across Meta, Google, and other platforms
- Supporting PR communication, product decks, FAQs, and brand storytelling
- Working closely with designers to ensure content and visuals are aligned
- Reviewing and improving content across channels to maintain quality and consiste

📌 Senior Content Strategist (Hyderabad)
🏢 Skinbae India
📍 Hyderabad