Our Client is one of India's leading event and exhibition companies with over three decades of experience in conceptualizing and executing some of the country's largest government, sports, cultural and public events.

We are looking to associate with an experienced Freelance Social Media & PR Manager who can partner with us on a project basis for high-profile government events across India. Deepali Designs

Experience
- 7-10 years in Social Media, Digital Communications or Public Relations
- Currently working as an independent freelancer or consultant
- Prior experience handling Government, PSU, Tourism, Infrastructure, Sports, Cultural or Large Public Events preferred
- Agency background will be an advantage

Role & Responsibilities

The selected professional will work closely with our leadership, creative, content and event execution teams to:

Social Media Strategy
- Develop complete social media strategy for each event
- Create platform-wise communication plans
- Recommend content buckets and storytelling formats
- Develop launch, build-up,



live-event and post-event communication plans
- Prepare monthly/content calendars
- Recommend influencer collaborations wherever relevant

Campaign Conceptualisation
- Brainstorm campaign themes and hashtags
- Suggest engaging content ideas
- Develop audience engagement plans
- Recommend contests, interactive campaigns and digital activations

Creative Direction

Coordinate with graphic designers, video editors and content writers for:
- Static creatives
- Motion graphics
- Reels
- Event teasers
- Promotional videos
- Daily event updates
- Live content ideas

Presentation & Client Interaction
- Prepare skilled social media strategy presentations
- Present ideas confidently to clients and government officials
- Participate in strategy meetings whenever required

PR Strategy
- Develop media outreach strategy
- Identify relevant media publications
- Draft PR plans
- Coordinate with PR agencies where required
- Prepare:
- Pr

📌 Freelance Social Media Manager (Mumbai)
🏢 Empower HR
📍 Mumbai