Senior Officer Sales MT South How will you fit in the big picture

As Senior Sales Officer Modern Trade, you will help grow Hersey s presence across Up-to-date Trade accounts by strengthening retail execution, driving target achievement, and building strong relationships with key retailers and channel partners. This role is ideal for a high-energy sales professional who enjoys working close to the market, translating plans into action, and helping shoppers find the Hershey brands they love.

What will you do

Functional Competencies
- 1. Well versed with Functions /process /systems of Modern Trade functions.
- 2.Good Relations across the MT stores and key Retail persons.
- 3.Understanding of Brand SOS maintenance and availability with Freshness across market.
- 4.Ensure effective merchandising with regular coaching to Team
- 5.Understand the importance of MSS concept wrt Different Retailer.

Business development Skills
- 1. Handling Primary Secondary Sales of assigned territory
- 2. Account wise Tgt achievement Growth planning MOM level
- 3.



Able to deal with problems and decision making skills to develop the business
- 4. Fill Rate Adherence and Forecast analysis MOM
- 5. Good Relation with key retailer.

Channel Partner Management
- 1.Ensures Secondary Sales and proper growth plan with channel partner.
- 2. Ensures Inventory as per Norms and adherence to WOW as per company policies.
- 3. DMS Implementation
- 4. Ensures channel partner Month /Damages- claims clearance on time.
- 5. Fill rate be on Top priority.

Behavioral Competencies

Planning and Execution
- 1. Understands the given target, is able to break it down in weekly/daily numbers account wise.
- 2. Knowledge of brands, sales distribution, activations planned and how to maximize the benefits.
- 3. On Time execution of Company Paid activation and unpaid planned activities.

Communication Skills
- 1.Able to collect inputs by interaction, brainstorming, discussion, paraphrase them and respond back
- 2.Able to h

📌 Senior Officer Sales MT South (Vijayawada)
🏢 Hersheys
📍 Vijayawada