Job Title: Brand Storytelling Expert (Equity-Based)

Location: Remote (India) / Hybrid (Preferred: Bhubaneswar)

Commitment: Part time (20 25 Hours/Week) | Founding Team | Equity-Based

As a Brand Storytelling Expert, you will shape how the world perceives Kefilo by creating a brand that inspires, educates, and builds lasting emotional connections.

Key Responsibilities Brand Strategy Positioning
- Build Kefilos complete brand identity, positioning, messaging, tone of voice, and communication framework from scratch.
- Develop a consistent brand narrative across digital platforms, packaging, website, app, events, and customer interactions.
- Ensure every customer touchpoint reflects Kefilos mission of transforming lives through nutrition.

Storytelling Content Strategy
- Create compelling stories around customer transformations, nutrition science, food innovation, founders, and the companys vision.
- Develop content strategies for LinkedIn, Instagram, YouTube, blogs, podcasts, newsletters, and PR campaigns.
- Write scripts, captions, website copy, email campaigns, product stories,



and marketing assets that educate and inspire.

Founder Branding
- Work closely with the founder to build a strong personal brand through thought leadership, articles, podcasts, interviews, keynote opportunities, and social media.
- Create storytelling-driven content that communicates the journey, vision, challenges, and impact behind Kefilo.

Customer Community Storytelling
- Capture and showcase customer transformation stories, testimonials, behind-the-scenes content, product development journeys, and success stories.
- Build communities through storytelling campaigns, user-generated content, and brand advocacy programs.

Campaigns PR
- Plan storytelling-led marketing campaigns for product launches, partnerships, awareness initiatives, and fundraising.
- Collaborate with media houses, creators, influencers, nutrition experts, and healthcare professionals to increase brand visibility and c

📌 Brand and storytelling expert (Bhubaneswar)
🏢 Kefilo
📍 Bhubaneswar