At Siemens Digital Industries Software, you will join a globally distributed team leading the future of people-first marketing. This role focuses on driving demand through our channel ecosystem by executing targeted marketing programs with both regional and global impact.

About the Role:

As a Channel Field Marketing Manager, you will work closely with channel sales leadership and partners to identify growth opportunities, activate campaigns, and increase partner-driven pipeline. You will take a proactive, data-informed approach to engaging partners and reactivating dormant accounts, ensuring our Xcelerator portfolio is effectively positioned and adopted in the market.

You will be encouraged to innov

Roles & Responsibilities

Align with channel sales leadership to define regional priorities, target accounts, and the required marketing impact on partner-driven pipeline and revenue
Drive and execute regional channel marketing plans that support strategic growth goals, including partner activation, demand generation, and account expansion




Identify and activate high-potential opportunities, including targeting disengaged or dormant accounts and launching re-engagement campaigns
Execute localized campaigns targeting SMBs, ensuring effective use of global content and adapting for regional needs and partner demand fulfillment
Partner with Channel sales, Global Industry planners, and Zone teams to align investment priorities and select programs with the highest ROI
Ensuring marketing programs translate into viable opportunities for partners
Own performance tracking across the demand waterfall, including partner-led pipeline, progression, and conversion
Provide regional channel insights and act as the voice of the region to content and central teams
Collaborate with Data and Content teams to optimize targeting, spend, and campaign effectiveness
Communicate clearly across stakeholders to ensure alignment and visibility into plans and results

Skills & Abilities Required

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📌 APAC Zone Channel Field Marketing Manager (Bengaluru)
🏢 Siemens
📍 Bengaluru