Senior Product Manager (Chennai)

Senior Product Manager (Chennai)

22 Aug
|
Fourrts
|
Chennai

22 Aug

Fourrts

Chennai

Role

- To build, grow, and lead market-winning brands in the Andrology & Fertility portfolio through innovative marketing strategies,
- scientific engagement,
- Customer-centric execution,
- Effective field implementation.

Responsibilities

- Develop and execute annual brand strategies and marketing plans

- Drive portfolio growth through lifecycle management and current product launch planning.

- Conduct market research, competitor analysis, and customer insight generation.

- Develop brand positioning, promotional campaigns, visual aids, digital initiatives, and scientific promotional materials.

- Monitor brand performance, market trends, IQVIA data, and recommend strategic actions.

- Plan and manage marketing budgets to maximize ROI.

- Build and maintain relationships with Key Opinion Leaders (KOLs) in Andrology, Urology, IVF, and Fertility

📌 Senior Product Manager (Chennai)
🏢 Fourrts
📍 Chennai

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