JOB DESCRIPTIONTelemarketing Executive – Business DevelopmentDepartmentSales & Business Development
LocationChennai - Thoraipakkam.
Role PurposeThe Telemarketing Executive will be responsible for identifying potential corporate clients, generating business leads through telephone calls, online research and references, securing appointments with decision-makers, and supporting the conversion of leads into business opportunities.
The role will focus on generating manpower and facility management requirements and coordinating with the Sales, Marketing and Operations teams for successful business conversion and deployment.
- Key Responsibilities1. Client Calling & Lead GenerationMake outbound calls to prospective corporate clients and organizations.
- Identify companies that require manpower supply and facility management services.
- Research potential clients through online platforms, business directories, LinkedIn, references and other available sources.
- Develop and maintain a database of prospective clients.
- Identify the appropriate decision-makers such as HR, Admin, Procurement, Facility Managers and Operations Heads.
- 2. Appointment GenerationContact senior officials and decision-makers to introduce Relyon's services.
- Explain the company's manpower and facility management solutions.
- Generate qualified leads and arrange meetings/appointments with prospective clients.
- Follow up regularly with prospects until the meeting is completed.
- 3. Business ConversionUnderstand client manpower requirements and communicate them to the Sales/Operations team.
- Follow up on quotations, proposals and commercial discussions.
- Support the Sales team in converting leads into confirmed business.
- Maintain regular follow-up with prospective and existing clients.
- Identify opportunities for additional manpower requirements and new services.
- 4. Market ResearchIdentify new companies, industries, factories, offices, hospitals, hotels,
warehouses and other organizations that may require manpower services.
- Conduct online research to identify potential business opportunities.
- Generate leads through:
- Online research
- LinkedIn
- Business directories
- References
- Existing client references
- Networking
- Market intelligence
- 5. Coordination with Internal TeamsCoordinate with the Sales, Marketing and Operations teams after receiving client requirements.
- Share complete client requirements with the concerned team.
- Coordinate for client meetings, site visits and requirement discussions.
- Follow up internally to ensure timely response to prospective clients.
6. Daily MIS & ReportingMaintain daily records of:
- Number of calls made
- Connected calls
- Decision-makers contacted
- Leads generated
- Appointments fixed
- Meetings completed
- Client requirements received
- Quotations requested
- Follow-ups completed
- Leads converted
- Business generated
- Required SkillsExcellent verbal communication skills
- Strong telephone etiquette
- Positive convincing and negotiation skills
- Lead generation and sales skills
- Strong follow-up ability
- Customer relationship management
- Good interpersonal skills
- Target-oriented approach
- Basic knowledge of MS Excel and email
- Ability to conduct online market research
- Ability to identify business opportunities
- Good coordination and teamwork
Preferred ExperienceExperience in any of the following will be an advantage:
- Telemarketing
- B2B Sales
- Business Development
- Manpower Outsourcing
- Facility Management
- Recruitment Services
- Staffing Industry
- Corporate Sales
Ideal CandidateThe ideal candidate should be:
Confident + Energetic + Good Communicator + Target-Oriented + Strong in Follow-up + Business-Minded
The candidate should have the ability to make a call → identify the decision-maker → create interest → secure an appointment → generate a manpower requirement → coordinate internally → support business conversion.