We are looking for a Digital Marketing Executive with hands-on experience in mobile app/gaming marketing, user acquisition, and monetization.
- Key ResponsibilitiesManage and optimize Google Ads & Meta Ads campaigns.
- Handle Google AdMob monetization and ad performance.
- Track and analyze app performance using Google Analytics & Firebase Analytics.
- Monitor CPI, CPA, CTR, ROAS, LTV, retention, eCPM, and revenue.
- Plan user acquisition and growth strategies for our mobile games.
- Coordinate with design/product teams for ad creatives and campaigns.
- Prepare regular marketing performance reports.
- Research competitors and identify new growth opportunities.
- Required Skills1–3 years of Digital/Performance Marketing experience.
- Solid knowledge of Google Ads, Meta Ads, AdMob, Google Analytics & Firebase.
- Experience with mobile apps or gaming companies preferred.
- Good analytical, reporting, and communication skills.
- Knowledge of ASO and Google Play Console is an advantage.
Gaming industry experience will be highly preferred.
📌 Digital Marketing Executive (Greater Noida)
🏢 Investaplay Games Private
📍 Greater Noida
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