- Responsible for overall revenue achievement as per the annual budgets of the unit.
- To work closely with unit Head in developing Sales plan for the Unit based on the business plan and its execution.
- To work on strategy to increase preferred channel business and the revenue mix.
- To prepare Sales forecasts for the management to facilitate strategic planning and target achievement.
- To ensure timely on ground execution of the Sales plan, upcountry activities and market activation.
- To manage the sales budget and measure ROI on activations done.
- To manage existing relationships with MECP doctors, PSU and corporate accounts and ensure recent activations as per the plan.
- Work closely with clinicians to plan, execute and communicate the business development activities to improve footfalls and business.
- Work closely with Unit head in engagement of the clinical talent.
- To keep a check on the Market dynamics and stay updated on competition.
- Develop and implement programs to enhance engagement with local communities.
- To ensure retention and motivation of the team and their performance management.
- To actively participate in the training and development of the team and talent management.
- To work closely with marketing team and organize promotional events, camps, corporate events etc.
- Any other activity, which is a part of the Unit growth and business requirement.
IV. KEY PERFORMANCE INDICATORS
Measurable Deliverables
- Driving business / Revenue
- Activities/ Doctor Connect
V. JOB REQUIREMENTS
Minimum Qualifications
Graduate /MBA/ PG Diploma in Marketing Preferred specialization in Sales and Marketing
Experience
More than 15 years of relevant experience preferably as a channel lead / sales lead for at least three years
Behavioral Skills
- Interpersonal Skills.
- Influencing Ability.
- Proactive and high on energy.
- Team player
.
Technical Skills
- Domain Knowledge.
- Planning and Execution.
- Problem solving & decision-making.
- Good leadership skills.
Language Skills
English & Hindi
VI. KEY INTERACTIONS
Key Internal Contacts
Key External Contacts
- Unit Head
- Clinicians
- All other departments
- All HODs