Job Description
Job Title - Content Writer
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Key Responsibilities (KRAs):
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1. E-commerce Listings:
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○ Create clear, engaging product descriptions and listings content for e-commerce
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platforms.
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○ Develop detailed and compelling product USPs to enhance conversions.
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○ Collaborate with the product team to ensure accurate and updated listings.
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2. PR Drafts:
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○ Craft professional press releases that highlight brand milestones, new launches,
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and achievements.
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○ Write PR content tailored for media outreach to ensure brand visibility and
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relevance.
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3. Blogs & Articles:
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○ Research and write informative and engaging blogs to improve organic traffic via
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SEO Optimization.
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○ Incorporate brand storytelling and industry trends into long-form content.
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4. Research:
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○ Stay updated with industry trends, audience preferences, and competitors to
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create fresh and relevant content.
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5. Social Media Copies:
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○ Develop quirky, relatable, and on-brand captions for Instagram, Facebook,
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Twitter, and LinkedIn.
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○ Conceptualize creative content for social media including recent product launches
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and other occasions.
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○ Adapt content tone for different platforms while maintaining a consistent brand
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voice.
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6.
Ad Copies for Performance Marketing:
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○ Write attention-grabbing and conversion-focused ad copies for Facebook,
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Google, and other performance marketing platforms.
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○ Optimize headlines and CTAs to drive clicks and sales.
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7. Creative & Storytelling:
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○ Infuse creativity and storytelling into all content formats to connect with the
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audience.
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○ Develop brand narratives that resonate with the target audience across
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campaigns and platforms.
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○ Brainstorm and execute unique ideas for videos, reels, and graphics in
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collaboration with the creative team.
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Preferred Skills and Qualifications:
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1. Proficient in using AI tools like ChatGPT for content creation.
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2. A degree in Communications, Journalism, or a related field.
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3. Strong command of English with excellent writing and editing skills.
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4. Minimum 1 year of content writing experience; bonus points for D2C or consumer
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electronics experience.
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5. A growth mindset, eagerness to learn, and ability to take feedback constructively.
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Salary: Upto 5 LPA
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Interested Candidates can share their resume on
[email protected]
📌 Copywriter (New Delhi)
🏢 AMBRANE INDIA
📍 New Delhi