Job Description

Social Media Managern

Company: Just Homestay

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Location: Dehradun, Uttarakhand

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Job Type: Full-time | Hybrid

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Experience: 1–3 years

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Department: Marketing

About Just Homestayn

Just Homestay is a growing vacation rental and homestay booking company offering premium villas, homestays and holiday homes across popular destinations in India.

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We are looking for a Social Media Manager to take complete ownership of our social media presence across Instagram, Facebook, YouTube and LinkedIn.

Key Responsibilitiesn

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- Develop and manage the monthly social media strategy and content calendar.
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- Plan content around properties, destinations, travel ideas, offers, campaigns, festivals and brand communication.
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- Manage the complete publishing schedule across Instagram, Facebook, YouTube and LinkedIn.
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- Create and/or oversee Reels, Stories, Carousels, Posts, YouTube Shorts and other social media content.
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- Edit short-form videos and create graphics using tools such as Canva, CapCut, Photoshop, Premiere Pro or similar.
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- Maintain consistent Just Homestay brand guidelines, including fonts, colours, logo usage, visual style and tone of communication.
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- Adapt content appropriately for each platform instead of simply reposting the same content everywhere.
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- Monitor trends, competitor activity and current content formats and convert relevant trends into content ideas.
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- Manage comments, messages and basic community engagement.
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- Track social media performance including reach, views, engagement, follower growth and content performance.
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- Identify high-performing content and use insights to improve the content strategy.
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- Maintain an organised content library and ensure content is created and published on schedule.
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- Coordinate with the internal team for property information, photos, videos, offers and campaigns.
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- Take ownership of the overall quality and consistency of Just Homestay's social media presence.
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Requirementsnn
- 2–4 years of hands-on social media experience.
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- Proven experience managing Instagram, Facebook, YouTube and LinkedIn.
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- Strong understanding of Instagram Reels, Stories and Carousels.
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- Strong video editing and graphic design skills.
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- Experience with Canva and at least one professional video/design editing tool.
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- Good understanding of social media trends, algorithms and content formats.
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- Strong visual sense and attention to detail.
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- Good written communication and caption-writing skills.
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- Ability to independently plan, create, schedule and publish content.
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- Ability to manage multiple platforms and deadlines.
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- Basic understanding of social media analytics and performance reporting.
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- Strong portfolio of previous social media work is required.
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Ideal Candidaten

We are looking for someone who can own the complete social media function, not just publish posts.

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The ideal candidate is:

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- Creative and visually strong.
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- Proactive in finding new content ideas.
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- Comfortable creating content independently.
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- Data-driven and focused on improving performance.
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- Highly organised with strong deadline discipline.
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- Able to maintain strict brand consistency.
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- Comfortable working in a fast-moving travel and hospitality business.
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Performance Will Be Measured Onnn
- Consistency and quality of content
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- Growth in reach, engagement and followers
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- Reel/video views and performance
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- Quality of creative output
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- Content calendar execution
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- Brand consistency
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- Community engagement
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- Ability to identify and implement successful content formats
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Working Conditionsnn
- 6 days per week
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- 1 weekly off as per company schedule
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- On-site role in Dehradun
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- Occasional weekend/holiday work may be required for campaigns and important content
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Salaryn

₹15,000–₹25,000 per month, depending on experience, skills and portfolio.

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Performance-based growth opportunities are available.

Career Growthn

Social Media Manager → Senior Social Media Manager → Marketing Manager

How to Applyn

Please apply with your updated resume and portfolio/social media work samples.

Applications without relevant work samples may not be considered.

📌 Social Media Manager (India)
🏢 Just Homestay
📍 India