Job Description

About the Role

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SRV Media is looking for a Team Lead – Copywriter who can combine creativity, strategy, and leadership to deliver compelling brand communication across digital platforms. The ideal candidate will lead a team of writers, develop impactful campaigns, and ensure all content aligns with client objectives, brand voice, and business goals.

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Key Responsibilities

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Content & Creative Strategy

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Lead the conceptualization and execution of creative campaigns across digital, social, performance marketing, branding, and PR.

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Develop engaging copy for social media, websites, landing pages, ad campaigns, videos, email marketing, and brand communication.

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Create campaign concepts, taglines, scripts, and content strategies that drive engagement and conversions.

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Ensure consistency in brand voice and messaging across all client touchpoints.

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Collaborate with designers, social media managers, performance marketers, and account managers to create integrated campaigns.

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Team Leadership

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Manage, mentor, and develop a team of copywriters and content creators.

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Review, edit, and approve content to maintain high creative and quality standards.

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Allocate projects, manage workloads, and ensure timely delivery across multiple client accounts.

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Conduct brainstorming sessions and encourage innovative thinking within the team.

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Client & Stakeholder Management

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Participate in client meetings, creative discussions, and campaign presentations.

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Translate client briefs into compelling creative solutions.

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Present campaign concepts and content strategies confidently to internal and external stakeholders.

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Performance & Quality Management

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Ensure content aligns with campaign objectives and performance goals.

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Stay updated with industry trends, digital culture, platform best practices, and emerging content formats.

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Drive continuous improvement in content quality, creativity, and effectiveness.

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Requirements

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3+ years of experience in copywriting, content strategy, or creative communication.

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Minimum 2 years of team management or leadership experience.

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Solid portfolio showcasing digital campaigns, ad copy, social media content, website content, and brand communication.

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Exceptional writing, editing, proofreading, and storytelling skills.

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Deep understanding of digital marketing, social media, and performance marketing.

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Ability to think strategically while executing creatively.

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Strong presentation and communication skills.

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Experience working in a digital marketing or advertising agency is highly preferred.

📌 Team Lead Copywriter (Maharashtra)
🏢 SRV MEDIA
📍 Maharashtra