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- To ensure revenue generation for the company
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- Making sales calls
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- Preparing client proposals & presentations
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- Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
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- Preparing sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
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- Maintain solid relationships with clients and agencies in the person's portfolio
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- Market Information
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- Conducting competition tracking and monitoring on frequent basis
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- Understand in detail about client spends at a brand level and then develop Go to Market approach
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- To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
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- Media Tracking to generate prospects
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- Provide written brief to programming for the spot / commercial based on inputs from client / agency
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- Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
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- Ensure the pricing is maintained as per stipulated target
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- Work to bring the core brand creative to life by designing a multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
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- Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
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INTERNAL STAKEHOLDER MANAGEMENT:
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- Content Team, Finance, Scheduling, Corp Office etc
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TECHNICAL SKILLS & QUALIFICATION REQUIRED:
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- MBA / PGDM with 1-5 years of experience in Sales & Marketing from any Industry
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PERSONAL ATTRIBUTES:
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- Collaboration
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- Ability to work under pressure
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- Adaptability
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- Strong branding focus
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- Good Communication Skills
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- Understanding of local market & language is mandatory
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- Must be willing to travel locally for client meetings
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