Location: In office - Bali

About us:

TyrAds is a leading tech-driven loyalty and rewards platform that partners with businesses to create meaningful and rewarding experiences for their customers. With millions of users across our platforms, we specialize in cutting-edge AdTech solutions powered by big data, machine learning, and deep learning technologies.

Our systems process over 10,000 events per second, delivering real-time insights at scale. We build seamless user experiences across web, Android, and iOS, while leveraging ML/AI to power personalization and advertising effectiveness.

We are a team of 90+ employees worldwide and growing, guided by values of transparency, ownership, learning from mistakes, and respect for diverse cultures. Our product development follows Agile methodologies with weekly releases and collaboration tools such as GitHub, Jira, and Slack.

The VP of Data owns the company’s data strategy, architecture, governance, and analytics roadmap across a multi-brand AdTech portfolio. This leader ensures data accuracy, privacy compliance, cross-product compatibility, and scalable decision intelligence to power growth, monetization, and operational excellence.

- Job requirements: Must haves: 10+ years in data leadership roles within AdTech, MarTech, programmatic, mobile apps, or performance marketing.

Deep experience with attribution (AppsFlyer/Adjust) and large-scale event data.

Strong command of cloud data platforms (AWS/Databricks), streaming pipelines, data orchestration and Machine learning models/training and ML ops.





Proven ability to operate in a scale-up environment with multi-brand/geo complexity.

Be a Leader, absolute requirement to be a do’er not a ‘manager’

Passion for what you do, and excited to contribute.

- - Job responsibilities: Key Responsibilities Data Strategy & Architecture

Define and execute a multi-year data strategy aligned to AdTech performance, supply monetization, and product expansion.

Build models with low latency, that provide increased value for our Advertiser by over achieving their KPI’s while at the same time achieve monetization goals for our own products / monetization partners.

Analytics, Insights & Measurement

Enable performance analytics (LTV,ROAS, eCPM) and advanced measurement cohort based reporting

Deliver self-service BI dashboards for Ops, Product, Monetization, and Finance.

Data Governance & Compliance

Establish data quality, lineage, and governance standards across brands.

Implement a proper data orchestration pipeline that cleans the data, and prepares the data for quick learnings and implementation.

Ensure adherence to PDPA, global privacy requirements, MMP policies, and app store data rules.

Machine Learning & Optimization

Oversee ML models for fraud detection, user targeting, user grouping / clustering and enhance models to optimize towards advertiser KPI performance and company KPI’s.

Cross-Functional Leadership

Partner with Product, Engineering, Monetization, Fraud, and Finance to embed data-driven decision-making.

Build and lead a high-performing data engineering, analytics, and science team.

📌 Vice President of Data (Bali)
🏢 Tyrads
📍 Bali