Job Description

Job Title- Manager – Founder’s Office New Initiatives & Growth

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Location - Netaji Subhash Place

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Experience - 4-8 years

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About MARS Cosmetics-

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MARS Cosmetics is a fast-growing beauty brand built around a easy belief: high-quality makeup should be accessible to everyone. With a strong presence across e-commerce, quick commerce, modern trade and offline retail, MARS is entering its next phase of growth—expanding into new categories, channels, markets and business opportunities.

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The Role-

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We are looking for a high-ownership business builder to join the Founder’s Office and lead new initiatives and strategic growth projects.

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This is not a conventional strategy or marketing role. You will work directly with the founders to identify growth opportunities, validate new ideas and convert promising opportunities into scalable businesses.

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The role combines strategy, analytics and hands-on execution. You may be evaluating a new category one month, launching a channel pilot the next, and building the operating plan for a new market after that.

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Key Responsibilities-

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Identify new growth opportunities

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1. Identify attractive opportunities across new categories, channels, customer segments, geographies and business models.
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2. Study consumer behaviour, market trends, competitors and emerging beauty formats.
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3. Develop clear business cases covering market potential, consumer proposition, economics, investment requirements and execution risks.
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4. Prioritise opportunities based on strategic fit, commercial potential and ability to win.
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Build and launch recent initiatives

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1. Convert selected ideas into structured pilot plans with clear objectives, timelines and success metrics.
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2. Lead pilots from concept to execution, coordinating with product, marketing, sales, e-commerce, retail, supply chain and finance.
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3. Test demand, pricing, assortment, positioning and channel strategy before committing significant resources.
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4. Scale successful pilots into repeatable business models and close initiatives that do not demonstrate sufficient potential.
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Drive strategic growth projects

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Lead high-priority projects across D2C, marketplaces, quick commerce, offline retail, Tier II/III expansion, international markets and strategic partnerships.
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2. Diagnose business problems using data and translate findings into actionable growth plans.
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3. Identify opportunities to improve revenue, gross margin, contribution margin, inventory productivity and customer retention.
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4. Establish operating rhythms and dashboards for strategically important initiatives.
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Support founder-level decision-making

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1. Prepare concise, decision-oriented analyses and recommendations for the founders.
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2. Create annual plans, business reviews, market-entry strategies and investment proposals.
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3. Track major company initiatives and proactively resolve execution bottlenecks.
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4. Work with functional leaders while maintaining clear ownership and accountability.
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Build external partnerships

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1. Identify and evaluate potential channel, distribution, technology, licensing and brand partnerships.
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2. Support commercial negotiations and partnership structuring.
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3. Build relationships across the beauty, consumer, retail and startup ecosystems.
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What Success Looks Like

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During the first 12 months, the successful candidate will:

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1. Build a prioritised pipeline of credible growth opportunities.
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2. Launch multiple structured pilots with clearly defined economics and success criteria.
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3. Scale at least one new initiative into a meaningful revenue opportunity.
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4. Improve the speed and quality of founder-level decision-making.
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5. Create strong cross-functional ownership around strategic initiatives.
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6. Demonstrate measurable impact on revenue, profitability or business capability.
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Ideal Candidate

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Approximately 4–8 years of experience in a founder’s office, business operations, category management, growth, strategy consulting or new-business role.
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2. Experience in a high-growth consumer, D2C, beauty, personal-care, retail or e-commerce company is strongly preferred.
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3. Evidence of having launched or scaled a category, channel, geography, product line or new business.
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4. Strong understanding of business economics, including revenue, gross margin, contribution margin, customer acquisition, inventory and working capital.
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5. Comfortable moving between spreadsheets, consumer insights, business plans, partner conversations and ground-level execution.
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6. Strong analytical, problem-solving and project-management capabilities.
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7. Clear written and verbal communication, with an ability to simplify complex decisions.
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8. High ownership, pace, curiosity and comfort with ambiguity.
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9. Able to influence senior stakeholders without relying on formal authority.
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10. Bachelor’s degree required; MBA from a leading institution is preferred but not essential.
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The Person We Are Looking For

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You are likely to thrive in this role if you:

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1. Think like an entrepreneur and execute like an operator.
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2. Enjoy building from a blank sheet rather than managing only established processes.
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3. Ask difficult commercial questions before recommending investment.
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4. Are willing to test ideas quickly, learn from the market and change direction when needed.
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5. Care about profitable, sustainable growth—not vanity metrics.
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6. Can zoom out to understand strategy and zoom in to solve execution details.
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7. Want your work to have a visible and measurable impact on the company.
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Why Join MARS?

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1. Work directly with the founders on the company’s most important growth opportunities.
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2. Build new businesses and capabilities within one of India’s fast-growing beauty brands.
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3. Gain exposure across product, brand, commerce, retail, supply chain and international expansion.
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4. Take meaningful ownership without layers of bureaucracy.
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📌 Manager - Founder's Office New Initiatives & Growth (New Delhi)
🏢 MARS Cosmetics
📍 New Delhi