Job Description

Requisition Position Title: Sr. Public Relations Executive (Fashion & Lifestyle)

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Position Reports To: Public Relations Manager (Fashion& Lifestyle)

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Hiring Location: New Delhi

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Total Experience (Years): 3 - 4 years

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Portfolio & Deliverables:

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- Ability to understand disposition of key stake holder's vis the client and key competitors. Understands best practices, awareness about other PR campaigns.
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- Is able to connect the dots of overall strategy and communication strategy development. Develops communication strategy, basis the sector understanding.
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- Proactively suggests innovative ideas for activities and campaigns across the client portfolio. Identifies market and competitor insights, listens to media conversations and is able to counsel the client accordingly.
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- Is seen as a trusted point of contact for client and develops confidence to contribute own ideas to planning or rainstorm meetings with clients.
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- Manages big events including preparation of timelines, finding a venue, and managing resources. Ability to work effectively on check lists, flow of events & responsibility sheet.
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- Well versed with national & regional media landscape. Proactively makes and nurtures new contacts.



Able to close all media queries efficiently, handle responses independently on new media queries
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- Demonstrates strong media writing skills for story pitching, writing releases and bylines. Should be able to draft newsletters, by-lined articles, speeches, scripts etc.
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- Is able to manage team effectively, delegation of responsibilities and mentoring of the team.
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Equal Opportunity Statement

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Equal Opportunity: AVIAN We. provides equal employment chance and does not discriminate against an employee or applicant because of age,

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race, color, religion, gender, national origin, disability, sexual orientation, gender identity, marital status, or other legally protected class status.

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Diversity and Inclusion: AVIAN We. values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We

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promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender, age,

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lifestyle, ethnic background and sexual orientation as well as differences in experiences and idea

📌 Senior Public Relations Executive (New Delhi)
🏢 Avian WE
📍 New Delhi