Job Description

Company Description

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Dentsu AMP is a content-focused creative agency and integrated production house, built to deliver high-impact, culture-led storytelling for brands in the digital and social ecosystem. Part of the dentsu India network, AMP brings together strategy, creativity, and on-ground execution under one roof, enabling faster, sharper, and more relevant content solutions.

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With a strong pulse on pop culture, digital trends, and real-time content creation, the agency thrives at the intersection of creativity and production. Headquartered in Mumbai, Dentsu AMP operates as a high-energy, hands-on environment that values craft, cultural awareness, physical well-being, and disciplined work ethics, making it a space for ambitious creative talent to grow and do meaningful, visible work.

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Role Description

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We are looking for a Senior Creative Producer who can lead the creative development and end-to-end production of high-quality content across social, digital, branded content, influencer campaigns, films and integrated marketing campaigns.

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The role requires someone who is equally strong at creative thinking and production execution—someone who can take an idea from a brief, shape it into a compelling creative proposition, build the right team and production ecosystem around it, and deliver the final output within the required timelines and budgets.

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The ideal candidate should have strong knowledge of digital-first content, production processes, pop culture and emerging content formats, along with the ability to confidently manage clients, creative teams, directors, production partners and multiple projects simultaneously.

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Experience:

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6–10 years of relevant experience in creative production, content development and end-to-end production execution.

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Roles & Responsibilities

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1. Creative Development & Ideation

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- Develop and research creative ideas for campaigns, branded content, social media, influencer campaigns, IPs, digital films and ad films.
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- Translate client briefs and business objectives into strong, relevant and executable creative concepts.
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- Stay updated with pop culture, social trends, digital formats, brand campaigns, fashion, entertainment and emerging content trends.
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- Identify opportunities to turn cultural and digital trends into compelling brand content.
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- Collaborate with Creative Directors, Writers, Designers, Directors and Strategists to develop ideas from concept to execution.
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- Contribute to pitches and new business opportunities through strong creative thinking and production solutions.
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2. End-to-End Production

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- Own projects from ideation and pre-production through shoot, post-production and final delivery.
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- Develop production plans, timelines, budgets and execution strategies.
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- Coordinate with directors, DOPs, writers, designers, editors, motion artists, stylists, influencers and other creative partners.
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- Oversee shoots and ensure the creative vision is translated accurately on-ground.
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- Manage multiple projects simultaneously while maintaining quality, timelines and budgets.
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- Ensure all deliverables are production-ready and meet the required creative standards.
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3. Client & Stakeholder Management

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- Act as a key point of contact for clients across assigned projects.
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- Present creative ideas, production approaches and project plans to clients.
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- Manage client feedback and translate it into clear actions for internal teams.
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- Build strong relationships with clients, production partners and creative talent.
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- Ensure clear communication and alignment between clients, creative teams and production teams.
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4. Budget & Production Management

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- Prepare and manage production budgets for projects of varying scales.
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- Ensure projects are executed within approved budgets and timelines.
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- Negotiate with production vendors, freelancers and external creative partners.
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- Maintain a strong network of production houses, directors, photographers, DOPs, stylists, editors, freelancers and other creative vendors.
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- Identify efficient production solutions without compromising creative quality.
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- Manage production risks, dependencies and last-minute changes effectively.
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5.



Post-Production & Content Delivery

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- Oversee the complete post-production process across editing, colour, sound, VFX, motion graphics and finishing.
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- Work closely with editors and post-production teams to ensure the creative vision is maintained.
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- Review and approve content before client submission and final delivery.
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- Ensure all content is delivered in the required formats, specifications and timelines.
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- Maintain high standards of craft and quality across all final outputs.
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6. Digital & Social Content

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- Strong understanding of Instagram, YouTube and other digital platforms and their content formats.
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- Develop content that is platform-first, culturally relevant and audience-focused.
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- Understand short-form video, reels, branded content, influencer content and social-first storytelling.
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- Identify opportunities to create content that is both creatively strong and relevant to current digital behaviour.
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- Understand how content formats and audience expectations differ across platforms.
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7. Team & Vendor Management

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- Lead and coordinate internal creative, production and post-production teams.
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- Build and manage a reliable roster of external production partners and freelancers.
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- Allocate resources effectively across multiple projects.
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- Provide clear briefs, timelines and expectations to internal and external teams.
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- Ensure teams remain aligned from ideation through final delivery.
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Qualifications & Experience

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- Bachelor's/Master's degree in Film Making, Mass Communication, Advertising, Design, Marketing or a related field.
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- 6–10 years of relevant experience in creative production, content production, advertising, digital agencies or production houses.
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- Proven experience in end-to-end production of social media content, branded content, influencer campaigns, digital films, ad films or integrated campaigns.
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- Experience managing both large-scale productions and agile social-first productions.
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- Strong portfolio/showreel demonstrating end-to-end production experience is preferred.
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- Comfortable working in a quick-paced, client-facing creative environment.
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Employment Type: Full-Time

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Work Mode: Work From Office

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Location: Andheri East, Mumbai

📌 Senior Creative Producer (Mumbai)
🏢 Dentsu Amp
📍 Mumbai