Job Description

Company: SuppleSoft Pvt. Ltd.

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Location: Gurgaon / Gurugram

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Work Mode: Work from Office

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Experience: 5–8 Years

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Employment: Full-Time

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Market Focus: US & International B2B Clients & Indian market

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About the Role n

SuppleSoft is looking for a highly energetic, confident, and result-oriented Sales Development Representative (SDR) to build our outbound sales pipeline for software development, cloud, AI, data engineering, cybersecurity, digital transformation, and IT services.

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We need someone who is assertive but professional , comfortable approaching senior decision-makers, and capable of converting cold prospects into qualified business meetings.

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This is not simply a lead-generation/data-entry position. The SDR will be responsible for researching accounts, identifying buying signals, creating personalized outreach, cold calling prospects, handling initial objections, and booking qualified meetings.

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Key Responsibilities n

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- Identify and research potential B2B customers in the US and international markets.
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- Build targeted account lists based on SuppleSoft's Ideal Customer Profile (ICP).
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- Identify CTOs, CIOs, VPs of Engineering, Product Heads, Founders, IT Directors, and other decision-makers.
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- Research companies for technology stacks, hiring activity, funding, expansion, leadership changes, and potential technology challenges.
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- Prioritize accounts using Tier 1, Tier 2 and Tier 3 account segmentation .
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- Use LinkedIn Sales Navigator and other prospecting platforms for account and contact discovery.
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- Execute coordinated outreach through:
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- Cold calling
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- Email
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- LinkedIn
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- InMail
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- Social engagement
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- Execute structured 14-day multi-channel outbound sequences .
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- Write short, personalized and customer-focused emails.
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- Conduct confident cold calls with senior technology decision-makers.
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- Handle objections such as:
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- "We already have an internal development team."
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- "We don't have the budget."
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- "This isn't a priority."
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- "Send me an email."
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- "We already have a technology partner."
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- Qualify opportunities before transferring them to the sales/leadership team.
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- Maintain accurate prospecting and activity information in CRM.
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- Follow up consistently until prospects are qualified, disqualified, or moved into a nurture cycle.
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AI & Modern Prospecting n

The candidate should be comfortable using contemporary AI tools such as ChatGPT and Claude for:

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- Account research
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- Prospect research
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- Technology-stack analysis
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- Personalized icebreakers
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- Email personalization
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- Call preparation
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- Company summaries
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- Objection-handling preparation
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Knowledge of lead enrichment, intent-data and prospecting tools will be an advantage.

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Required Skills n

We are specifically looking for someone with:

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- 5–8 years of B2B SDR/BDR/Inside Sales experience, preferably with significant exposure to US and international markets.
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- Excellent spoken and written English.
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- Strong cold-calling confidence.
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- An assertive, proactive and persistent personality .
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- Ability to communicate comfortably with CTOs, founders and senior executives.
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- Good understanding of B2B technology/software services.
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- Robust LinkedIn prospecting skills.
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- Experience with LinkedIn Sales Navigator.
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- Ability to conduct detailed company and prospect research.
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- Good objection-handling and negotiation skills.
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- Strong follow-up discipline.
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- Ability to work with targets and measurable KPIs.
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Experience selling software development, cloud, AI, data, DevOps, cybersecurity, SaaS, IT consulting, or technology services will be strongly preferred.

Account Strategy n

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- Ideal Customer Profile development
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- Account scoring and prioritization
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- Tier 1/2/3 account strategy
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- Buying-intent identification
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- Technology trigger identification
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- Buying committee mapping
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Modern Prospecting nn
- LinkedIn Sales Navigator
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- AI-assisted prospecting
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- Account research
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- Personalized email creation
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- Multi-channel outreach
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- 14-day outbound sequences
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Cold Calling nn
- 30-second cold-call opener
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- Tone, pacing and mirroring
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- Discovery questions
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- Objection handling
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- LAER framework
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- Live roleplays
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- Call reviews and coaching
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The SDR will also receive a customized outbound playbook, cold-calling scripts, objection-handling framework, account-prioritization matrix and recorded training material.

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Performance Expectations n

The SDR will be measured primarily on quality pipeline creation rather than simply the number of calls made .

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Key KPIs will include:

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- Target accounts researched
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- Decision-makers identified
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- Calls completed
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- Personalized emails sent
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- LinkedIn engagement
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- Conversations generated
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- Qualified meetings booked
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- Meeting attendance rate
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- Qualified opportunities generated
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- Pipeline value influenced
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Compensation Structure n

Fixed Salary: ₹35,000–₹55,000/month depending on experience.

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Performance Incentives: Additional monthly incentives based on qualified meetings, opportunities and converted business.

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For candidates with strong US technology-sales experience and an established track record, compensation can be considered separately.

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Ideal Candidate n

We want someone who doesn't hesitate to pick up the phone.

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The right person should be curious enough to research a CTO before contacting them, confident enough to start a conversation, intelligent enough to understand the prospect's technology problem, and persistent enough to follow up professionally.

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- Location: Gurgaon | Full-Time | Work from Office | Hybrid
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📌 Sales Development Representative (SDR)B Technology Services (Gurugram)
🏢 Supple Soft Pvt.Ltd.
📍 Gurugram