Job Description

Job Designation: Executive – Paid Media

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We are looking for an Executive – Paid Media with close to 2 years of relevant experience to manage paid media planning, campaign execution, client servicing, and performance analysis across digital platforms.

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Key Responsibilities:

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- Develop and execute paid media plans aligned with campaign and business objectives.
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- Plan, manage and optimise campaigns across Meta Ads and Google Ads .
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- Monitor campaign performance, budgets, KPIs and delivery.
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- Analyse campaign data and reports to identify trends, insights and optimisation opportunities.
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- Use GA4 and other analytics, measurement and reporting tools to evaluate campaign performance.
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- Translate data into transparent, actionable recommendations for clients and internal teams.
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- Manage day-to-day media client servicing , communication and reporting.
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- Coordinate with creative,



strategy and internal teams for effective campaign execution.
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- Prepare regular performance reports and presentations.
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Requirements:

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- 2 years of experience in paid media/performance marketing.
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- Strong understanding of media planning, buying and optimisation .
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- Hands-on experience with Meta Ads and Google Ads .
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- Working knowledge of GA4 and digital analytics/reporting tools .
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- Strong analytical and data interpretation skills.
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- Ability to read performance reports and derive actionable insights.
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- Strong client servicing and communication skills.
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- High attention to detail, ownership and ability to work in a fast-paced environment.
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Please apply through the LinkedIn job post link . Alternatively, candidates may share their resume at [email protected] .

📌 Executive - Media (Mumbai)
🏢 Tonic Worldwide
📍 Mumbai