Social Media Manager

Job Type

Full-time

Working Days & Hours

- Monday to Saturday
- 11:00 AM – 7:00 PM
- Sunday: Off

Job Summary We are looking for a creative, strategic, and results-driven Social Media Manager to lead our social media presence and strengthen our brand across digital platforms. The ideal candidate should have a robust understanding of social media marketing, content strategy, audience engagement, and current digital trends.

The Social Media Manager will be responsible for developing and executing social media strategies, managing content calendars, coordinating content production, growing online communities, and tracking performance to achieve brand and marketing goals.

Key Responsibilities

- Develop and execute social media strategies aligned with overall marketing and business objectives.
- Manage the brand's presence across Instagram, Facebook, LinkedIn, and other relevant platforms.
- Create and maintain monthly and weekly content calendars.
- Plan, write, schedule, and publish engaging social media content.
- Develop concepts and strategies for reels, stories, carousels, static posts, and short-form videos.
- Write engaging captions, social media copy, hashtags, and campaign content.
- Research industry trends, competitors, audience behavior, and emerging social media formats.
- Identify trending topics, sounds, formats, and content opportunities relevant to the brand.
- Coordinate with graphic designers, video editors, photographers, and other team members to execute content.
- Manage social media campaigns, promotions, launches, and brand initiatives.
- Monitor comments, messages, mentions, and overall community engagement.
- Build and maintain an active and engaged online community.
- Track social media metrics such as reach, engagement, impressions, followers, and conversions.
- Prepare regular social media performance reports and provide actionable insights.
- Continuously test new content formats and strategies to improve engagement and growth.
- Stay updated with Instagram, Facebook, LinkedIn, and other platform algorithms,



features, and best practices.
- Collaborate with the marketing team to ensure consistent brand messaging and visual identity.

Requirements
- Bachelor's degree in Marketing, Business, Mass Communication, or a related field preferred.
- 1+ year of experience in social media management, content marketing, or digital marketing preferred.
- Strong understanding of Instagram, Facebook, LinkedIn, and other major social media platforms.
- Excellent content writing, copywriting, and communication skills.
- Strong creative thinking and the ability to develop fresh content ideas.
- Good understanding of social media analytics and performance metrics.
- Ability to independently manage content calendars and deadlines.
- Strong attention to detail and brand consistency.
- Ability to coordinate effectively with designers, video editors, and other creative professionals.

Preferred Skills
- Social Media Strategy
- Social Media Management
- Content Strategy
- Content Writing & Copywriting
- Instagram & Facebook Marketing
- LinkedIn Marketing
- Reels & Short-form Video Strategy
- Canva
- CapCut
- Adobe Creative Suite
- Meta Business Suite
- Social Media Analytics
- Trend & Competitor Research
- Community Management
- Campaign Planning
- Time Management
- Communication & Team Coordination

What You'll Gain
- Chance to take ownership of a growing brand's social media presence.
- Hands-on experience managing real-world digital marketing campaigns.
- Opportunity to develop and execute creative social media strategies.
- Exposure to content production, branding, campaigns, and digital marketing.
- Collaboration with experienced marketing and creative professionals.
- Opportunity to build a strong portfolio of social media campaigns and content.
- Performance-based growth and career advancement opportunities.

Compensation & Growth Salary: Based on experience, skills, and interview performance.

Growth Opportunity: High-performing candidates will have opportunities for increased responsibility, leadership, and career growth within the organisation.

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Social Media Manager (Nagpur)
🏢 Clickory Stories
📍 Nagpur