22 Aug
|
Map My Crop
|
Pune
Social Media Specialist
Experience: 0-3 years
About the Role:
We're looking for a creative and proactive Social Media Specialist who lives and breathes digital content. You'll be responsible for growing our presence across multiple platforms, engaging with our community, and bringing fresh, out-of-the-box ideas that make people stop scrolling.
Key Responsibilities:
Content & Community Management
- Manage and grow our presence across YouTube, LinkedIn, Instagram, Twitter, Facebook, Google My Business, and emerging platforms
- Create, curate, and schedule engaging content tailored to each platform's unique audience and format
- Monitor and respond to comments, messages, and mentions across all channels in a timely, authentic manner
- Build genuine relationships with followers through meaningful engagement and conversation
Growth & Strategy
- Develop and execute creative campaigns to increase followers and engagement organically
- Analyze platform insights and metrics to understand what content resonates and optimize accordingly
- Stay ahead of social media trends, algorithm changes, and platform updates
- Experiment with new content formats, features, and platform tools to maximize reach
Creative Ideation
- Think beyond conventional social media tactics and bring innovative ideas to the table
- Identify opportunities for viral moments, trending conversations, and brand-building initiatives
- Collaborate on content calendars that balance promotional content with value-driven posts
- Suggest and test new platforms or features that align with our audience
What We're Looking For:
- 0-3 years of hands-on experience managing social media accounts (personal projects, internships, or professional roles count)
- Proven track record of growing social media presence and engagement
- Deep understanding of how different platforms work and what content performs best on each
- Strong writing skills with the ability to adapt tone and style for different audiences
- Comfortable with basic graphic design tools (Canva, Adobe Suite) and video editing
- Self-starter who can work independently and take initiative
- Data-driven mindset with the ability to translate insights into action
- Someone who genuinely enjoys social media and stays naturally updated on digital trends
Bonus Points:
- Experience with social media management tools (Hootsuite, Buffer, Sprout Social)
- Basic knowledge of paid social advertising
- Experience with influencer outreach or partnerships
- Portfolio showcasing creative campaigns or content you've created
What Makes You Stand Out: You're the person who sees a trending sound and immediately thinks of three ways to adapt it for our brand. You don't just post content—you start conversations. You understand that social media is about building community, not just broadcasting messages. Most importantly, you're not afraid to try recent things and learn from what doesn't work.
Job Type: Full-time
Pay: ₹10,531.50 - ₹35,704.03 per month
Benefits
- Flexible schedule
- Health insurance
- Leave encashment
- Provident Fund
Work Location: In person
📌 Social Media Executive (Pune)
🏢 Map My Crop
📍 Pune