21 Aug
|
Purplle.com
|
Mumbai
21 Aug
Purplle.com
Mumbai
Design Executive — Content & Performance Marketing
Purplle.com | Mumbai (On-site) | 1–2 Years Experience
We're looking for a Design Executive to join our Content & Performance Marketing team. You'll be creating video ads, static creatives, and visual content that drives real, measurable results — not vanity metrics.
This role sits at the intersection of design and performance. Every static you make gets hook-tested. Every video you cut gets measured on CTR, CPC, and conversions. If you care about whether your work actually performs — not just whether it looks valuable — this is for you.
What You'll Do
Create short-form video content (15–30 sec) for Meta and Google ad campaigns — cutting, editing, resizing, and optimizing blogger/creator content for different platforms and formats
Design static ad creatives for hook testing and scaled campaigns across multiple product categories and geographies
Work with AI-powered video and design tools (Higgs field, Runway, Canva AI, etc.) to increase production speed without compromising quality
Produce sale-specific content — banners, promotional statics, and video assets for high-intensity sale periods
Take structured briefs and deliver finished assets within tight turnarounds — you'll be working on multiple products and geographies simultaneously
Resize and reformat content across platforms (Instagram Reels, Meta Ads, Google Ads, YouTube Shorts) with the right specs, safe zones, and aspect ratios
What We're Looking For
1–2 years of experience in video editing and/or graphic design — preferably in D2C, e-commerce, beauty, or performance marketing
Strong proficiency in video editing tools — Final Cut Pro, Adobe Premiere,
Working knowledge of Photoshop for static creatives (layer management, text overlays, product compositing)
Exposure to AI-powered creative tools (Higgs field, Runway, Pika, Midjourney, Canva AI, or similar) — or a solid willingness to learn quick
Understanding of platform specs and formats fo
📌 Sr Executive Mumbai
🏢 Purplle.com
📍 Mumbai