21 Aug
|
Intrasoft Technologies
|
Kolkata
21 Aug
Intrasoft Technologies
Kolkata
Job Title: Sales & Revenue Specialist (Head of Revenue)
Department:
Revenue
Reports To:
Founder / CEO
Location:
Kolkata
Employment Type:
Full time
About the Role
We are looking for a data-driven, growth-obsessed
Sales & Revenue Specialist
to lead our Revenue team. This person will own paid acquisition strategy across our website, mobile app, and SaaS product suite — with a robust focus on Google Ads performance, agency management, and driving premium app subscriptions. The ideal candidate blends hands-on performance marketing expertise with strategic leadership, and is comfortable using AI tools to optimize campaigns, analyze data, and improve efficiency.
Key ResponsibilitiesRevenue & Paid Growth Leadership
Lead and scale the Revenue team, setting quarterly and annual revenue targets across all products.
Own end-to-end strategy, execution, and optimization of
Google Ads campaigns
across the company website, mobile app, and all SaaS products.
Build and manage a full-funnel paid acquisition roadmap (Search, Display, Performance Max, App Campaigns, YouTube,
etc.) tied directly to revenue and subscription goals.
Own the P&L; for paid marketing spend — track CAC, LTV, ROAS, and payback period across all products and channels.
Agency & Partner Management
Act as the
primary point of contact
for all external marketing/growth agencies onboarded by the company.
Own the agency lifecycle: sourcing, vetting, onboarding, briefing, performance review, and offboarding when needed.
Set explicit KPIs and SLAs for agency partners and hold them accountable through regular performance reviews.
Coordinate cross-functional alignment between agencies, in-house design/content teams, and product teams.
Mobile App Premium Subscriptions
Drive user acquisition and paid conversion strategy specifically for the
premium version of the mobile app
.
Partner with product and app store teams to optimize the subscription funnel (ASO, in-app purchase flows, trial-to-paid convers
📌 Sales & Revenue Specialist Kolkata
🏢 Intrasoft Technologies
📍 Kolkata